A SERIAL ENTREPRENEUR
In 1995, Wolfe founded the first online coupon site, known initially as CouponsDirect.com. After growing the company, he sold
it to a competitor for roughly $23 million in 2000, then reacquired it in 2002. Jason then began to build an affiliate tracking technology and platform called DirectTrack under the company name Direct Response Technologies. Wolfe sold the
company to Digital River in 2006 for $22 million. In 2008, Jason launched GiftCards.com. That company was acquired by
Blackhawk Network Holdings in 2016 for $120 million.
His current focus is GiftYa.com the next generation gift card and he is the Chairman of the Pittsburgh Technology Council.